How to make PT a viable option even for smaller trip distances? Are there any case studies ? or is there any approach that i could adopt for achieving it ?
The most effective method of increasing the public transport ridership in medium sized cities is improving the bus service quality. Such as set up the bus lane, it can guarantee the reliability of buses running. Besides, low the bus fares is also important, so it can atrraract many normal people to choose the bus. I think this two methods are essential because they can save the time and money for travelers, so the public ridership can accordingly increase.
Actually several papers have proved that the cost is not the main issue, is the level of service, reliability, security, etc.
Can you please share some related papers which proved the cost parameter
Article Passengers' Perception of and Behavioral Adaptation to Unrel...
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