Hi, I'm currently doing my bachelor degree thesis about Environmental Attitudes and Intention to Visit Ecotourism.
The research was different from previous researches. Previous researches show that there is a positive and significant relationship and impact from Environmental Attitude to Intention to Visit Ecotourism. While, my research with 200 samples shows there is no positive and no significant impact from Environmental Attitude to Intention to Visit Ecotourism.
I am having trouble to find the arguments to justify my results. Is there any article recommendations you can recommend me to support my issues?
I appreciate any help. Thank you!
First, there's nothing wrong with a non-significant result if your method is sound. Maybe the other studies are wrong! Second, you should not try to justify your results since that would be speculation. You would need to do further hypothesis testing to find the reason why. But asking 'why' is teleological or anthropomorphic anyway and it's better to simply discuss what you found :)
Hello Riska Susanti
I agree with the above comments and enquire as to what method you used to measure attitude/intention. Those variables are hard to measure and getting significant results (eg p
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