When using the social media to circulate a questionnaire it is difficult to identify the size of the target population and hence it would not be possible to calculate the response rate and this may create a problem during publication.
Thank you very much for this.
Could you please provide brief explanation about this link and its relation to my question.
I don't think there is any way to calculate a response rate, but as with all participant recruitment you would need to provide as much detail as to the methods you employed. In a recent study we employed active measures (with a delimited population), as well as passive measures, including social media. In the first case we shared response rates, and in the second case, in a separate table, the number of responses.
Mohammad Zakaria Nassani Google Campaign URL Builder is a common tool used in marketing to track pageviews and clicks of certain webpages / social media feeds. Google Analytics will give you all the statistics you want. Say, you have a promotion that is valid for a specific period, but creating your custom campaign URL, you can track exactly how many users have viewed / clicked / shared your link, thus giving you the audience population you need.
But will analystics give a true response rate? I'm wondering because there is no way to know whether those who engaged with the link but did not complete the survey did so because they didn't want to, or because they were not part of the target population and were ineligible.
Shannon Mason , like I said, Google Analytics offer the views / clicks / shares of your custom campaign URL. If the URL is an e-survey, then Mohammad Zakaria Nassani would have the exact statistics of incomplete attempts and completed attempts. If he decides to go for paid e-surveys like SurveyMonkey, then he could even have the stats on time spent on each e-survey (depends on which company and package he buys). What I have said is nothing new in the commercial world.
- Badges
- Science topic
- Similar topics
- Social Science
- Media
- Social Media