My dear colleagues. Cigarette advertising rivalry is often used as an example in explaining the prisoner's dilemma in game theory. Does anyone have any scientific evidence that prisoner's dilemma occurs in real life cigarette advertising rivalry? Or, is it just theoretical construct?
The WHO through the Framework Convention on Tobacco Control (FCTC) insists that tobacco products advertising should be ban. However, the prisoner's dilemma suggests that such ban would only benefit cigarette companies. In many countries, cigarette companies spending on advertising is definitely huge. This ban would only help them save. It would be worse if these companies manage to lower cigarette affordability due to this ban. What do you think? Scientific evidence might be able to convince the WHO to abandon this strategy.
Ban on advertising will definitely have an impact on consumption from future generations. It's worth it.
Thank you Kaukab Abid Azhar and Leonidas A. Papakonstantinidis for your enlightening answers.
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