Social media can be used to recruit study participants to participate in online data collection. But how does one insure the participants meet the eligibility criteria?
You can also target students in a class who you know in order to be sure that your participants meet the specific criteria you want for higher education research. See a recent conference paper attached as an example of the latter.
Best regards,
Debra
Conference Paper Social Media in Education: Bringing Your Classroom to Life -...
An other question is the bias of selection. For exeample, we studied adoption through adopted association of parents ans young adoptees, adopted parents answered and invited their children to answer. So we can compare answers from adoptive parents and young adoptees. We found for young adoptees, that the percentage of participants was higher when the school failure was lower.
Conference Paper How do young people growing up in adoptive families fare? su...