Social Media become more and more important on the enterprise level. Companies use e.g. LinkedIn to support hiring processes or Facebook to support marketing. Do you have good examples for the use of Social Media enabling innovative business processes? This includes the use of "in-house" social media technologies.
What about innovation communities? E.g. Innocentive, or user feedback through facebook groups... Its not only about marketing.
In the paper I've attached, we present an empirical study about a bottom-up framework to highlight new technology potentialities and understand how supporting current users’ needs.
This paper highlights many benefits that in-house social technologies can bring. The empirical application of the framework lets emerge the real perception of users. It can be helpful to support managers to find a better way to involve their collaborators in KM and innovation processes.
sosical media is one way of networked learning. See the attached article:
Thanks. Great Input.
Any specific business processes supported by Social Media, other than the typical marketing and HR examples?
- Badges
- Science topic
- Similar topics
- Social Science
- Media
- Social Media