Can integrating Big Data Analytics with strategic management systems replace traditional decision-making models in companies?

Dear Researchers, Scientists, Friends,

In traditional strategic management models, decisions are made based on historical analyses, forecasts and the experience of management staff. Big Data Analytics allows for processing huge amounts of data in real time, offering more precise forecasts and decision-making recommendations. The dilemma is whether advanced analytical technologies can completely replace human intuition and experience, or whether they should only support decision-making processes. Research shows that advanced analytical systems based on Big Data can effectively replace traditional decision-making models, increasing the effectiveness of strategic management in companies. Modern strategic management systems are increasingly using predictive and prescriptive analytics. Many organisations implement Big Data technologies to identify market trends, monitor the competition and optimise operational processes. However, the question arises as to whether data analytics can really replace subjective factors such as the intuition of business leaders, industry experience or a creative approach to problem solving. This problem is crucial in the context of the digitalisation of enterprises and the future of strategic management.

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I invite everyone to the discussion,

Thank you very much,

Best wishes,

I invite you to scientific cooperation,

Dariusz Prokopowicz