Sam Bre

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Questions related from Sam Bre

How are strategic positioning, value proposition and USP related and how do they differ?

Hi everyone, I am currently writing a master's thesis at a small startup about strategic positioning. I have already studied the literature in detail. Very often the tool Value Proposition and...

25 August 2022 2,621 5 View

Mixed Method: Is an explorative qualitative interview suitable for my case, from which hypotheses are derived that are then tested in a survey?

Good day, I'm currently working on defining the research design for my master's thesis and unfortunately I'm struggling a bit. In my master's thesis, I want to research a possible positioning of a...

26 April 2022 2,960 3 View