Mazhar Ali

11 Questions 13 Answers 0 Followers

Questions related from Mazhar Ali

What could be lowest NFI to be açceptable?

NFI is one of the model fit indices.Its value should be closer to 1. If the value of NFI is not very close to 1 then how low it could be to be açceptable? Please support your response with article...

22 July 2023 532 0 View

Will one independent variable have insignificant impact on multiple mediating variables and one dependent variable?

My area of research is Marketing.In my research study, there is one independent variable whose impact is to be assessed on multiple sequential mediating variables and one dependent variable. I am...

09 December 2018 6,252 6 View

What could be the justification of low reliability of a scale?

If the reliability of a scale is between 0.50 and 0.60, what justification it could be supported with? If there are any references, please share.

31 October 2017 9,716 7 View

Does anyone know scale items for measuring product specific impulse buying?

I need to know scale items for measuring impulse buying which is product specific not general.

17 October 2016 9,997 3 View

Any research paper regarding "impact of brand consciousness on brand switching"?

Any research paper regarding "impact of brand consciousness on brand switching"

27 March 2016 7,415 2 View

Any research paper regarding "impact of price consciousness on brand switching"?

Any research paper regarding "impact of price consciousness on brand switching"

27 March 2016 2,442 4 View

Are you aware of any articles about impact of religiosity on brand switching intentions especially in context of Islam?

looking for articles about impact of religiosity on brand switching.Product should not be food or clothing.

08 February 2016 7,130 2 View

How we can find causal relationship between categorical variables?

For example: dependent variables are; brand association, brand preference and brand recognition Independent variable; attitude toward cartoon characters in commercials All variables are...

13 October 2015 8,308 5 View

Is their a technique to find causal relationship between categorical variables ?

If dependent variable is categorical( more than two categories) and independent variables are categorical ( two & three categories), is there a technique to find causal relationship between...

23 September 2015 9,696 17 View

Could you please provide scale of measuring attitudinal and behaviral student loyalty to university?

I am conducting research about student loyalty to university.Though scales of behavioral and attitudinal loyalty for products are available but I am looking for . scale of measuring students'...

15 September 2015 5,373 4 View

How we can find impact of moderating variables such as age, gender and education level?

if our independent variables are atmospheric variables such as music,color,lighting,temperature of retail store and dependent variable is purchase intention.how we can find impact of moderating...

05 September 2015 9,336 8 View