Most of the research that I have come across uses technology acceptance models for understanding consumer acceptance and so I am wondering if there are any other interesting frameworks which can be done using mixed methods. Thanks for your time.
I also recommend TAM. I have also observed that industries are using it in Industry 4.0 conceptualization.
I know of TAM, UTAUT, etc. that are very commonly used in technology adoption
You can see this article :
Consumers' Acceptance of Internet of Things Technology
They use Technology Acceptance Model (TAM). TAM introduced perceived ease of use and perceived usefulness, as significant determinants for a potential user to have behavioral intention to use a new technology. Data were analyzed through Structural Equational Modeling (SEM).
I also recommend TAM. I have also observed that industries are using it in Industry 4.0 conceptualization.
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